A closer look at our ingredients
Every ingredient used in an AREUM formulation is chosen with intention.
Explore the ingredients behind our products, including their INCI names, origins, how they are made, and the benefits they bring to the skin.
This is a considered guide to what we formulate with, why each ingredient has been selected, and the purpose it serves within the formula.
Plant-Derived Sugar Complex
Xylitylglucoside, Anhydroxylitol and Xylitol are plant-derived, moisture-binding ingredients originating from wheat, wood and corn.
Pentylene Glycol – Sugar Cane-Derived
Pentylene Glycol is a multifunctional, water-soluble ingredient.
Centella Asiatica Extract – Organic
Centella Asiatica, also known as Gotu Kola, is a herb native to tropical Asia, traditionally valued for its soothing and restorative properties.
Betaine - Sugar-Beet Derived
Betaine is a naturally occurring compound found in plants, particularly sugar beet.
Vitamin B5 – Panthenol
Vitamin B5 is an essential, water-soluble vitamin that occurs naturally in the body and in many foods.
Vitamin B3 – Niacinamide
Vitamin B3 is an essential, water-soluble vitamin found naturally in foods and used by the body to support many fundamental cellular processes.
Sodium Phytate – Plant-Derived
Sodium Phytate is a plant-derived ingredient made from phytic acid, a naturally occurring compound found in grains, seeds and rice bran.
Sodium Levulinate and Sodium Anisate
Sodium Levulinate and Sodium Anisate are plant-derived organic acid salts used together as a preservation system in water-based skincare.
Sclerotium Gum
Sclerotium Gum is a naturally derived biopolymer created through the fermentation of plant-based sugars from wheat and sugar beet using Sclerotium rolfsii, a naturally occurring fungus.
Resveratrol
Resveratrol is a naturally occurring polyphenol produced by certain plants as part of their protective response to environmental stress.
Propanediol – Palm-Free
Propanediol is a clear, water-soluble glycol produced through the fermentation of glucose derived from corn.
Licorice Root Extract – Organic
Licorice Root Extract is obtained from the roots of Glycyrrhiza glabra, a perennial plant belonging to the legume family.
Hyaluronic Acid
Hyaluronic Acid is a naturally occurring sugar molecule found throughout the human body, including within the skin, connective tissue and joints.
Green Tea Extract – Organic
Green Tea Extract is obtained from the leaves of Camellia sinensis, the evergreen plant from which green, white, oolong and black teas originate.
CoEnzyme Q10
Coenzyme Q10, also known as CoQ10 or ubiquinone, is a vitamin-like compound found naturally throughout the human body.
Vitamin E – Natural
Vitamin E is not a single compound, but a family of naturally occurring, oil-soluble antioxidants.
Squalane – Sugar Cane-Derived
Squalane is a lightweight, highly stable emollient derived from squalene, a lipid found naturally in plants and also present in human sebum.
Sea Buckthorn CO₂ Extract – Organic
Sea Buckthorn CO₂ Extract is obtained from the crushed seeds of Hippophae rhamnoides, a hardy shrub known for its vivid orange berries.
Rosehip Oil – Organic
Rosehip Oil is obtained from the ripe orange-red fruits, known as hips, of Rosa canina, a wild flowering rose belonging to the Rosaceae family.
Meadowfoam Oil
Meadowfoam Oil is obtained from the seeds of Limnanthes alba, a small annual plant named for the soft white appearance of its flowers when in bloom.